Ever wonder why some businesses get press and some don’t? Getting a mainstream media outlet to pay attention to your business seems like an impossible-to-solve mystery. - By Patrick Garmoe
Last year, the Associated Press added a social media section with 42 new guidelines to its annual AP Stylebook. - By Beth Brenner
Who sent those releases? Why did they fail? And why so darn many? - By Marc Harty
The difficulties in managing a brand through social media channels are not just difficulties in learning technologies, but in managing a new set of engagement rules. - By Ryo Yamaguchi
You broke my heart. So you leave me no choice: I have to break up with you. - By Andrew Hanelly
Typos. They happen to all of us. We usually embed some strategically on Bad Pitch to see if anyone's reading. - By Kevin Dugan
Kat Lynch is a PR & Social Media Apprentice at Allure Marketing + Communications. She is a senior at Stanford University.